Štejemo

The film is about marketing research. Needs, viewpoints, wishes, motifs... everything is statistically processed, while a human being and all its experiences are reduced to a square, a number. These are counted and calculated, the most important thing is that it pays, so the crucial thing are averages, the majority, clear and typical answers, clear and typical people. The goal is profit, as few mistakes as possible, the smallest loss, an optimum for scientific accuracy is everybody. We count.